With a background spanning executive roles in top management consulting firms, global manufacturing enterprises, and startups, David brings a unique blend of strategic insight and hands-on expertise to Lumentric. His career includes leadership roles at ABB and Accenture, where he worked with prominent clients such as Tetra Pak, Alfa Laval, Atlas Copco, and IKEA. He also founded and successfully led his own management consulting firm.
David has extensive expertise in developing strategies and driving digital transformations across industries such as industrial equipment, medical devices, and consumer goods. Focused on building and scaling international businesses to serve global markets, he is known for his ability to balance strategic vision, operational execution, and a human-centric approach. Leveraging digital capabilities to accelerate change and unlock new sales streams has been a defining aspect of his work.
As Co-Founder and CEO of Lumentric, David is passionate about transforming B2B sales and redefining customer experiences. He works closely with clients to harness Lumentric’s solutions, simplifying complexity and driving measurable impact to increase business outcomes.
David holds an M.Sc. in Mechanical Engineering from Lund University and is based in Malmö, Sweden. As a passionate innovator and thought leader, he actively engages with industry peers to share insights and explore emerging trends.
From lead developer to interactive art director at top Scandinavian agencies, he has consistently pushed boundaries to create user-focused innovations that redefine what’s possible in the digital space.
As CTO and Co-Founder of Lumentric, Nikolaj leads the integration of advanced technology and intuitive design, ensuring the platform is both powerful and seamless to use. His ability to fuse creativity with technical precision has been instrumental in shaping Lumentric’s solutions, delivering measurable impact for customers and driving innovation in the B2B sales space.
For the past decade, Nikolaj has worked globally, splitting his time between Sweden and Asia, where he’s built scalable platforms tailored to the needs of diverse international markets. His unique approach combines technical expertise with a creative vision, making him a leader in crafting groundbreaking, impactful solutions.
Nikolaj is a graduate of Lund University, where his passion for combining creativity and technology took root. When not innovating at Lumentric, he enjoys exploring emerging technologies and staying inspired by the intersections of design and engineering.
As a co-founder of inriver, Johan was instrumental in transforming it into a global leader in PIM solutions, helping organizations streamline their content and product information strategies to deliver exceptional customer experiences.
Johan’s deep expertise in PIM, DAM, and e-commerce solutions has made him a sought-after advisor and thought leader in the tech industry. He currently serves on the boards of inriver, QBank DAM, and Lumentric, where he applies his strategic insights to fuel innovation, scalability, and growth.
At Lumentric, Johan leverages his extensive background in SaaS development, digital transformation, and customer-focused solutions to help shape the company’s strategy and guide its mission to revolutionize B2B sales enablement. His experience in scaling global platforms and driving digital innovation provides invaluable support as Lumentric continues to expand its reach and impact. Johan studied data communication, system development, and philosophy at the University of Umeå, Sweden. Known for his passion for sustainable business practices and enhancing customer experiences, he continues to lead the way in helping organizations embrace innovative technologies.
With more than 20 years as SeniorVice President of Communications and a member of the global Group Management at Alfa Laval, Peter was instrumental in modernizing and building the company’sbrand, earning industry accolades, including a long-term brand excellenceaward.
Before joining Alfa Laval, Peter led Swedish advertising agencies as CEOand Account Director, focusing on B2B marketing and brand development forhigh-profile clients such as Ericsson, Tetra Pak, and Alfa Laval. His abilityto shape compelling brand narratives has been a cornerstone of his career.
Currently, Peter serves as Senior Advisor at Hallvarsson & Halvarsson, where he works with leading Swedish B2B companies to develop effective marketing and communications strategies.
AtLumentric, Peter provides invaluable insights into marketing andindustry-specific strategies, leveraging his deep experience in manufacturingand B2B communications to strengthen the company’s brand and guide its growthin competitive markets.
With a robust background in manufacturing software and ERPsystems, Nick has partnered with some of the world’s most complex organizationsto drive innovation and operational excellence.
As a board advisor to Lumentric, Nick leverages hisstrategic insights and deep industry knowledge to help shape the company’sgo-to-market strategy and accelerate growth in the US market. His extensiveexperience in manufacturing and software aligns seamlessly with Lumentric’smission to revolutionize B2B sales processes.
Nick is passionate about fostering innovation in themanufacturing sector and sees Lumentric as a transformative force in enablingsmarter, more effective sales strategies for the industry.
Currently serving as Chief Revenue Officer at AudienceViewin Toronto and formerly the SVP of Global Sales & Account Management atinriver, Steve brings a wealth of expertise in scaling revenue operations,building high-performing teams, and delivering impactful results in competitivemarkets.
As a board advisor to Lumentric, Steve leverages his deeprevenue leadership experience to support the company’s growth strategy,providing insights on scaling operations and enhancing value creation in globalmarkets.
Steve’s extensive experience aligns with Lumentric’s missionto transform B2B sales processes, and his guidance ensures the company ispoised for long-term success.